- See trends in visitation behavior at a granular level.
- Understand cross shopping tendencies and how they change over time.
- Understand individual users based on their movements.
Target ads to segmented groups based on past visitation or other audience types.
Understand what types of people are visiting your brand and how that varies from your competitors.
Trade Area Data
Understand which residential areas the customers at individual stores come from.
Understand which individual stores people from certain residential areas are most and least likely to shop in.
Results & Insights
How we used Proximity Targeting to reach BMW UK’s core audience and drive people to BMW dealerships.READ
How we worked with Goodwill to establish hyperlocalized targeting at a national scale, with a focus on high-impact audiences.READ
Foot Traffic Trends – From the Smartphone to the Dealership
Ten years ago, it wasn’t unusual for automotive shoppers to visit up to 10 different car dealerships when making a purchase decision. Today smartphones have fundamentally shifted the auto consumer journey.READ
Foot Traffic Trends – Beyond the Grocery Aisle
The role of bricks-and-mortar retail in the grocery buying process is more important than ever. Despite shifts in spending toward online, people are not ready to give up shopping for food in person, causing many unexpected retailers to add ‘grocery’ to their portfolio.READ